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TMCnet Feature

May 28, 2014

Tips and Advice: Online Reputation Management for College Graduates


Online reputation management for college graduates holds vital importance in the present and future, according to the reputation experts JW Maxx Solutions. Looking for a job and impressing a potential employer is hard enough, but for college students who are looking for their first job with little to no experience, it can sometimes be an overwhelming experience. Therefore, one of the best things to do is have a strong and positive online landscape in order to stand out in the crowd of applicants.

What might seem like a harmless night of fun with friends on a weekend that is documented via pictures and videos and then posted on Facebook and other social media platforms can have an unfavorable impact when applying for jobs. It is a fact that a majority of employers will search through the social media accounts of prospective applicants and make a determination of the individual’s character before even calling them in for an interview.

Regardless of whether this seems fair or not, it is still a fact that online reputation management for college graduates must be practiced so that hiring managers do not reject an otherwise qualified applicant due to what might be deemed as inappropriate content that was posted on social media accounts.

Employers want someone who is going to represent themselves and the company well. They don’t want someone who has posted hundreds of pictures of them partying or at clubs; they want someone well-put together and professional.

There are a number of ways to remedy this. First and foremost, the college graduate should think about what is being posted beforehand. It might not be wise to write a post when upset or under the influence of substances. Friends might consider one particular photo funny, but employers might not have the same appreciation of the poster’s humor.    

Another useful tip to keep in mind for online reputation management for college graduates is to customize profile settings to determine who can and cannot access certain content. In other words, actual friends might be able to see all postings and photos of somebody’s account, but users who are not friends might have limited viewing access. This is an easy solution for college graduates to protect the way that they look online. 

Ultimately, individuals are responsible for the content that is posted on personal social media accounts. After all, information accessible to the public can be a blessing or a curse depending on how it is received by others. Like any life decision, such matters should be considered carefully by looking at the bigger picture that could eventually develop based on a particular choice.

For more information about the best online reputation management practices, contact JW Maxx Solutions.




Edited by Stefania Viscusi


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