Yahoo has been making a lot of changes these days; there's just no two ways about it. Telecommuting got axed, to the outcry of much of the Web. A host of businesses were bought up, like its recent purchase of Hitpost. Now, Yahoo's showing off its newest change, bringing out a new rewards program for those who find bugs and vulnerabilities in Yahoo's various operations. The new program, when it goes fully live, will offer up some impressive new rewards, especially compared to previous rewards offered by the company.
The new rewards program calls for rewards starting from $150 and going as far up as $15,000 for those who find and inform Yahoo of bugs and vulnerabilities. The range depends on how new the bug is, how unique it is, and how much damage said bug could do. The reward program extends to both individuals and groups, including other companies, and is a huge step up. Previously, those who found bugs—groups or individuals—received the less-than-overwhelming honor of a voucher for $12.50, good only in the Yahoo company store, and approximately the same price as one Yahoo t-shirt.
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The bad news here is that the program won't kick in until Oct. 31. The good news is that the benefits will be implemented retroactively as far back as July 1, 2013, which means the folks at High-Tech Bridge should be able to get in on the newly-expanded action. The group—which recently spotted an XSS bug that affected both ecom.yahoo.com and adserver.yahoo.com, which in turn could be used to target any yahoo.com e-mail account, and all that was required was to get a user to click a link in a sent e-mail—received the meager $12.50 voucher, and reportedly promptly turned attention away from Yahoo.
Give Yahoo due credit on this one; it saw a problem—largely of its own making, sure, but a problem nonetheless—and it made a move to fix the problem. Problems happen, no matter what the industry, but the key point must be the rapid response in fixing said problem. Those of us impacted by said problems must, in turn, be willing to forgive in likewise rapid fashion. This is a cycle that will make technology, and plenty of other fields besides, much better for all concerned.
Yahoo has been making a lot of changes lately, and while not all of said changes will be well-received, the sheer act of change is making Yahoo a better company. The more it can try, the more likely it is that Yahoo will find what works and recover some of its losses against Google in recent days. Hopefully Yahoo can keep up the changes, and reap the rewards of success soon enough.
Edited by Alisen Downey